AI Product Manager · CS/ML · HBS MBA '26

Kelly Petrino

Technical PM with a CS/ML foundation from Princeton and 3+ years shipping AI-powered commerce features at Meta. I believe the best AI PMs speak both languages — user problems and model tradeoffs. Seeking to build AI products that create real leverage at scale.

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Kelly Petrino
About

Engineer turned product leader

I'm a technical product manager with a track record of shipping high-impact features at scale. At Meta, I drove measurable GMV growth across Instagram and Facebook Shopping — owning everything from product strategy and ML collaboration to A/B testing and cross-functional execution.

I hold an MBA from Harvard Business School (Class of 2026), with coursework in Data Science & AI for Leaders, Scaling Tech Ventures, and Strategy & Technology. I also hold a B.S.E. in Computer Science from Princeton, with a certificate in Statistics and Machine Learning.

Outside of work: traveling, the Jersey Shore, Monopoly Deal, the NYT Daily Mini, and watching the NY Knicks.

10+
Features shipped
15%+
Topline metric lift
3%
GMV lift via ML
Education

Academic background

2024 — 2026
Harvard Business School
MBA, May 2026 · Boston, MA
Scaling Tech Ventures Data Science & AI Strategy & Technology
2017 — 2021
Princeton University
B.S.E. Computer Science, Cum Laude · Princeton, NJ
Statistics & ML Certificate Full-stack Engineering
Career

Experience

Summer 2025
Sr. Product Manager — Technical Intern
Amazon Web Services (AWS) · Boston, MA
  • Scoped new snapshot capabilities for the FSx for OpenZFS Console and API and authored the PR-FAQ, projecting improved usability for 87% of customers and parity with on-premises open-source deployments; presented to Group Heads of Engineering and Product and carried into H2 roadmapping.
  • Ran discovery sessions with 5 enterprise customers and UX research partners, translating pain points into a prioritized product brief and co-defining the technical requirements with engineering.
September 2021 — August 2024
Software Engineer (Product-Focused)
Meta Platforms · New York, NY
Product Strategy & Impact
  • Drove 3% GMV growth by leading the product side of a personalization initiative — coordinated with dedicated ML teams, co-designed a learning experiment to evaluate personalization strategies across product surfaces, and drove the decision to launch the winning experience at scale.
  • Grew GMV 2% by redesigning the "Add to Cart" entry point on scrollable product tiles; drove the A/B test hypothesis, analysis, and launch decision.
  • Led 10+ cross-team launches of buyer and seller features on Instagram and Facebook Shops, driving a cumulative 15%+ lift in Shop Builder daily active users (DAU), Shopping Cart GMV, and return on ad spend (ROAS) — including a cart information architecture redesign and an 'Add to Cart' action on scrollable tiles that alone lifted GMV 2%.
Technical Leadership & Execution
  • Analyzed A/B test results using SQL and internal data visualization tools to identify user patterns and define post-launch iteration plans.
  • Owned Basket Building and Cart Abandonment workstreams; led reviews with pillar tech leads and aligned senior stakeholders on prioritization.
  • Maintained shared project tracker and weekly syncs with engineering, design, and data partners to surface blockers and maintain org-wide visibility.
Summer 2020
Software Engineer Intern
Meta Platforms · Menlo Park, CA
  • Built a new announcement system end-to-end for the Creator Studio Mobile App home page; deployed to 100% of users.
  • Early impact analysis showed a 5% lift in post and live video creation from the app.
Summer 2019
Software Engineer Intern
American Express · New York, NY
  • Scoped and began implementing a long-term architecture overhaul of batch processes for online card applications, migrating toward real-time processing with Apache Kafka.
Selected Projects

Work & Projects

💌
HBS · LLM Agent / Automation
Job Board Digest Agent
Built an LLM agent that crawls job boards nightly, filters roles against a candidate's profile, and emails a curated digest. In daily use by a new-grad job seeker. Designed the full pipeline: scraping, embedding-based matching, prompt templates, and email delivery.
LLM APIs · prompt engineering · Python · in production
🤖
HBS · Digital Marketing & AI Workshop
NeedleNote — AI Startup Marketing Strategy
Co-developed a full go-to-market strategy for NeedleNote — an AI-powered needlepoint kit startup — using a custom GPT. Covered ICP personas, channel mix (TikTok, SEO, Pinterest), funnel optimization, and unit economics modeling.
Custom GPT · prompt engineering · AI-assisted strategy
🛒
Meta · AI / E-commerce
Personalized Shopping Journey
Identified a gap in the shopping funnel, wrote the product spec, and partnered with ML teams to personalize the end-to-end shopping experience on Instagram & Facebook. Led cross-functional execution from discovery through launch.
3% GMV lift · ML personalization · spec to launch
☁
AWS · Infrastructure
FSx File System Snapshots
Defined snapshot capabilities for Amazon FSx — ran customer discovery, wrote the product brief, and handed off a complete spec to engineering. Feature was adopted into the H2 roadmap.
customer discovery · product brief · roadmap impact
🏰
Princeton · ML
Disney Park Path Optimizer
Identified a real user pain point — long wait times — and built a data-driven solution using K-means clustering and statistical modeling to predict optimal routing through Disney parks. Sourced and cleaned raw ride wait time datasets, designed the ML pipeline end-to-end, and validated predictions against real outcomes.
K-means clustering · statistical modeling · Python
👥
Princeton · Software
CS Office Hours Queue
Scoped and shipped a full-stack web app to replace a broken manual process — replacing a physical sign-in sheet with a digital queue that intelligently matched students with similar questions to reduce wait times and encourage collaboration. Built with Flask and deployed to production on Heroku with university CAS authentication.
Full-stack dev · real-time systems · React
Expertise

Skills

Product
Product Strategy Roadmapping Requirements & PRDs A/B Testing Customer Discovery KPI Analysis Cross-functional Leadership
AI & Data
ML Product Spec LLM APIs Prompt Engineering Supervised / Unsupervised ML Statistical Inference Data Visualization
Engineering
Python Java PHP / Hack JavaScript React SQL R
Community

Leadership

👥
MetaNY Women in Tech
Mentored 3 new-grad engineers over 2+ years through structured 1:1 coaching; also planned team-building offsites as Cart team social chair.
✍
Women in CS — Princeton
Served as Membership Chair, focused on expanding CS access and building community for women in tech at Princeton.
🌟
Princeton Executive Boards
Cloister Inn Community Service Chair — led community service programming for one of Princeton's oldest eating clubs.
Contact

Let's connect

Seeking product management roles at AI and large-scale tech companies. Open to full-time opportunities, advisory conversations, and meaningful collaborations.

petrinokelly@gmail.com
(973) 908-9068 LinkedIn Resume